Nailed product-market fit of high compliance product, through loops of prototyping and rapid experimentation.

At Intuit QuickBooks, pioneered a research insights database for teams in France, UK, Australia, Canada, Brazil & Mexico.

Helped teams gain clarity on their value proposition: define a vision, test hypotheses, learn & prioritize.

I believe in the power of setting a vision through storytelling and design concepts to galvanize delivery teams.

Helped leaders tackle upsell in a complex ecosystem of products based on customer workflows & maturity.

At SDL, I educated product management leaders on how to build impactful release stories prioritizing customer benefit.

Visualized customer journeys across 6 products, researched pains and grouped insights into actionable themes.

In a tech-led organisation, I pioneered customer research, which lead to doubling the revenue of a B2B product.

Apps, connected objects for European hospitals, administration systems.

Managed a scrum team of 6 to create platforms based on TYPO3.

Websites, posters, logos and business cards, in-house or freelance.